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Before solar, before Sunrun, if consumers wanted electricity, there was a monopoly of someone who t
Before solar, before Sunrun, if consumers wanted electricity, there was a monopoly of someone who t
Before solar, before Sunrun, if consumers wanted electricity, there was a monopoly of someone who t
Before solar, before Sunrun, if consumers wanted electricity, there was a monopoly of someone who t
Before solar, before Sunrun, if consumers wanted electricity, there was a monopoly of someone who t
Before solar, before Sunrun, if consumers wanted electricity, there was a monopoly of someone who t
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Lynn Jurich:
Consumers used to think they had to compromise with solar. It was, 'Okay, I'm doing the right thingLynn Jurich:
I just am a clean air freak. I grew up in the woods. I worked in China for a bit and was exposed toLynn Jurich:
I think, in a lot of places, the solar panels are a badge of honor; they're trendy. If you go to HaLynn Jurich:
There is a new wave of environmental consumers I like to call Pocketbook Environmentalists. They'reLynn Jurich:
With Zipcar, consumers avoid the upfront cost of buying a car, not to mention gas, insurance, and rLynn Jurich:
For every family in liberal San Francisco that went solar with SunRun in 2010, nearly eight familieLynn Jurich:
For Pocketbook Environmentalists, financial savings are the primary motivator. However Pocketbook ELynn Jurich:
Homeowners want solar power. It's cost-effective. We invented a business model that makes it reallyLynn Jurich:
We're leading a fundamental shift from centralized energy to distributed energy. Energy will go inLynn Jurich:
I was an investor doing well and decided to be an entrepreneur.