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Coca-Cola is an American icon.
John Quelch
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Coca-Cola is an American icon.
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John Quelch quotes and aphorisms
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John Quelch:
You have to be willing to totally immerse yourself in China in order to have in-depth exposure to C
John Quelch:
Product downsizing in the face of inflation in order to maintain retail price points has long been
John Quelch:
In flush times, a rising tide of consumption can compensate for less than optimal branding, positio
John Quelch:
When times are good, there is budget available for increased research on secondary products or cust
John Quelch:
Brand preferences and consumption levels in emerging markets such as China, India and Brazil tend t
John Quelch:
The opinions of a convenience sample... may not represent all users.
John Quelch:
The FTC doesn't regulate political speech.
John Quelch:
Pepsi and Coke have to co-exist on the shelf for the long term because if they pull each other down
John Quelch:
The only thing you need to set up a business school is a warm body and a piece of chalk.
John Quelch:
Instead of being focused on teaching what we already know, we now have to be focused on creating ne
Next quotes
John Quelch:
You have to be willing to totally immerse yourself in China in order to have in-depth exposure to CJohn Quelch:
Product downsizing in the face of inflation in order to maintain retail price points has long beenJohn Quelch:
In flush times, a rising tide of consumption can compensate for less than optimal branding, positioJohn Quelch:
When times are good, there is budget available for increased research on secondary products or custJohn Quelch:
Brand preferences and consumption levels in emerging markets such as China, India and Brazil tend tJohn Quelch:
The opinions of a convenience sample... may not represent all users.John Quelch:
The FTC doesn't regulate political speech.John Quelch:
Pepsi and Coke have to co-exist on the shelf for the long term because if they pull each other downJohn Quelch:
The only thing you need to set up a business school is a warm body and a piece of chalk.John Quelch:
Instead of being focused on teaching what we already know, we now have to be focused on creating ne