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When I started Chipotle, I didn't know the fast-food rules. People told us the food was too expensi
When I started Chipotle, I didn't know the fast-food rules. People told us the food was too expensi
When I started Chipotle, I didn't know the fast-food rules. People told us the food was too expensi
When I started Chipotle, I didn't know the fast-food rules. People told us the food was too expensi
When I started Chipotle, I didn't know the fast-food rules. People told us the food was too expensi
When I started Chipotle, I didn't know the fast-food rules. People told us the food was too expensi
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Steve Ells:
The best Chipotle restaurant managers get the title 'restaurateur' and a $10,000 bonus for each perSteve Ells:
I thought we were going to get customers excited by telling them there were no antibiotics in our mSteve Ells:
After a two-year stint at Stars, I wanted to start my own full-service restaurant, but I didn't havSteve Ells:
Chipotle was going to incorporate all the things I had learned at the Culinary Institute and StarsSteve Ells:
When I told my friends and family that I was leaving Stars to open a burrito shop in Denver, they tSteve Ells:
When I graduated from cooking school, I went to work at Stars, which was one of my favorite restaurSteve Ells:
I remember feeling a little guilty every time I opened a Chipotle. I felt guilty because I wasn't fSteve Ells:
Think about the systems at McDonald's. It's a very mechanized world, where you take out a highly prSteve Ells:
We can teach people how to run a Chipotle.Steve Ells:
People were asking me all kinds of questions about the business, and I was initially put off. I was