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With the right infrastructure in place, home solar will be recognized publicly as affordable, easy,
With the right infrastructure in place, home solar will be recognized publicly as affordable, easy,
With the right infrastructure in place, home solar will be recognized publicly as affordable, easy,
With the right infrastructure in place, home solar will be recognized publicly as affordable, easy,
With the right infrastructure in place, home solar will be recognized publicly as affordable, easy,
With the right infrastructure in place, home solar will be recognized publicly as affordable, easy,
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Lynn Jurich:
Rooftop solar is the first true form of competition that utilities have ever faced, and that is whyLynn Jurich:
Before solar, before Sunrun, if consumers wanted electricity, there was a monopoly of someone who tLynn Jurich:
Consumers used to think they had to compromise with solar. It was, 'Okay, I'm doing the right thingLynn Jurich:
I just am a clean air freak. I grew up in the woods. I worked in China for a bit and was exposed toLynn Jurich:
I think, in a lot of places, the solar panels are a badge of honor; they're trendy. If you go to HaLynn Jurich:
There is a new wave of environmental consumers I like to call Pocketbook Environmentalists. They'reLynn Jurich:
With Zipcar, consumers avoid the upfront cost of buying a car, not to mention gas, insurance, and rLynn Jurich:
For every family in liberal San Francisco that went solar with SunRun in 2010, nearly eight familieLynn Jurich:
For Pocketbook Environmentalists, financial savings are the primary motivator. However Pocketbook ELynn Jurich:
Homeowners want solar power. It's cost-effective. We invented a business model that makes it really