At Spotify, we really want you to democratically win as a musician. We want you to win because your music is the best music.

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• Daniel Ek:

  I actually bought a travel guitar, and that guitar is really cool. You can actually fold the guitar

• Daniel Ek:

  At the end of the day, I want the music industry to be larger than what it is today.

• Daniel Ek:

  In order for a service to be social, you've really got to start from the ground up. The fact that a

• Daniel Ek:

  There are millions of people who consume music illegally every month. Just getting them into a lega

• Daniel Ek:

  In general, people are comfortable sharing their music. There are two exceptions, though - Lady Gag

• Daniel Ek:

  The main reason people want to pay for Spotify is really portability. People are saying, 'I want to

• Daniel Ek:

  Put your consumers in focus, and listen to what they're actually saying, not what they tell you.

• Daniel Ek:

  With Twitter and other social networking tools, you can get a lot of advice from great people. I le

• Daniel Ek:

  My ambition is we want artists to be able to afford to create the music they want to create, and if

• Daniel Ek:

  If you look at Adele, the reason she did so well was she created great music. It wasn't about a cle