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The initial plan for Rooster Teeth is really different from the initial plan for the group, because
The initial plan for Rooster Teeth is really different from the initial plan for the group, because
The initial plan for Rooster Teeth is really different from the initial plan for the group, because
The initial plan for Rooster Teeth is really different from the initial plan for the group, because
The initial plan for Rooster Teeth is really different from the initial plan for the group, because
The initial plan for Rooster Teeth is really different from the initial plan for the group, because
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Burnie Burns:
Usually, YouTube channels are named after the person that you see on camera... or in the case of ouBurnie Burns:
We had seen the way the print industry had been disrupted; we'd seen how the audio industry got disBurnie Burns:
When we first started, everything was animated, everything was comedy, and there was really nothingBurnie Burns:
People think that if you get a lot of views, the ad truck just shows up at your front door. That'sBurnie Burns:
The moment we put up the PayPal button, some guy donated $300. That's when we realized that if youBurnie Burns:
If somebody's in the community doing cool stuff, we'll hire them.Burnie Burns:
We recognize that the whole world is kind of moving in this direction to digital distribution, butBurnie Burns:
I think, ultimately, the story of Rooster Teeth is going to be one of longevity.Burnie Burns:
In the entertainment industry, careers don't last very long - and online, careers last an even shorBurnie Burns:
YouTube's algorithm doesn't know what's going on in the world.